About 34% of the world’s total websites are powered by WordPress. The open-source platform is easily the market leader in the CMS domain as it corners more than half of the global market. It will, therefore, not be incorrect to say that the CMS sets the tone for the entire development industry. WordPress web development trends undergo revisions every year. They are affected by factors like the new features introduced by the platform. Changing user tastes and requirements also dictate how professionals will fashion websites in the coming days. Knowing the trends will help in creating interfaces which are aligned with client preferences as well as current best practices. Following are the top trends that WordPress developers and other users can expect to see in 2019.

Let’s see What are the Top 8 WordPress Web Development Trends of 2019?

1. Increase Use of Website Builders:

The availability of ready-made themes is a strong reason for WordPress popularity. However, people looking to create truly unique interfaces depend on WordPress page builders to finish the job. Seasoned users will be familiar with page building tools like Elementor which have been created specifically for the CMS. The introduction of Gutenberg as the new default editor is a shift towards providing the convenience of builders to all users. However, there is still some way to go before Gutenberg becomes the go-to tool for all kinds of purposes. Till then, expect to see an increased use of other page building tools.

2. More Emphasis On Video Headers To Boost Engagement:

Video is slowly becoming the preferred content for more and more people. All kinds of businesses and professionals are leveraging video to engage their audiences. Expect to see website owners employ a similar tactic to drive engagement. Video content in headers and background is not a new concept but it will gain wider acceptance in the near future. Since version 4.7, WordPress has provided the facility for looping video headers. There are many themes which let users include videos content in headers easily.

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3. Shift Towards Drag And Drop Themes For Easy Experimentation:

This trend can be seen as an extension of the one described in the first point of this article. A major attraction of using page builders is the convenience they offer. People can easily drag and drop items at the desired locations to build an interface. The same functionality is being offered by a few premium themes. It is expected that beginners, as well as professionals, shift to such templates for building their websites. Instead of using another builder, developers can easily generate a layout through the in-built functionality of the themes. This will allow them to easily experiment with different layout combinations.

4. Expect To See More Animations In Layouts:

Until now, professionals have rarely used animations in projects. However, this will change in the months to come as improved HTML5 and CSS3 make it easy to display animations. Particle animations which can be generated easily through the vast range of JavaScript libraries. Unlike video or image-based animations, they are lightweight and do not bloat an interface. They can be used for sharing information in an engaging manner. Increased use of animations is expected to be one of the top web development trends in 2019.

5. E-commerce Websites Will Become Better:

WordPress is one of the most widely-used platforms for building e-commerce websites. Its Woo Commerce plugin is a powerful and popular tool for creating online stores. The solution provides essential features like inventory management, shopping cart, payment and shipping methods, etc. Latest e-commerce themes have enhanced features for personalized shopping and subscription-based services. They also address concerns regarding mobile shopping experiences. This will improve the quality of online stores even more.

6. Virtual Reality/ Augmented Reality Content Will Become More Visible:

Virtual reality content helps in creating a completely immersive experience for website visitors. Similarly, augmented reality content engages audiences by adding digital elements to live views. VR is still in its nascent stages but AR is starting to make its presence felt. Businesses use it to give virtual tours or comprehensive views of their products, services or locations. There are many plugins that support 360° videos and image content. In the coming days, such engaging content will become more visible on interfaces.

7. Re-emergence Of The REST API:

Seasoned users will remember that the REST API was all the rage in WordPress web development circles a couple of years ago. This API enables users to access remote content by using JSON to exchange data. It is expected that this year developers will be able to get the admin panel on the API. This will let them use the CMS as a framework to handle content for any web app. They will be able to leverage the power of the REST API to build mobile apps on WordPress.

8. Emergence Of Personalized Chatbots:

Chatbots have revolutionized customer service and every website seems to have one. As technologies get refined, this year will see the emergence of personalized chatbots. These tools will help in getting more insight into website visitors than earlier. When integrated with a CRM solution, they will provide in-depth details on visitor behavior. This will improve the engagement between the website and the visitors. At the same time, it will help businesses get a better understanding of their audiences. Be prepared to see more and more chatbot plugins being released by developers this year.

Conclusion:

WordPress website development has evolved into a vibrant and competitive field. Knowing the trends that are going to be popular in the near future will give professionals an edge over their competitors. This will also have a positive impact on their productivity and improve the quality of their work.

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We all know the power of Internet not just as a marketing medium but as a place people all connect daily to do activities that they like or for enhancing/promoting their business. There are a number of factors which are in practice by all of us in this concern. Small businesses and startups use Internet to market their product more as compared to an established business or a huge conglomerate.

There are certain ways in which the designing and marketing part can be really important for any company, regardless of the size and nature of its business. This is the reason you need professional services like https://www.bluewhalemedia.co.uk/liverpool/web-design-liverpool/

New York City is one of the biggest marketplaces in the world with people from across the world do business with people and businesses based in this city. Companies even open their offices here in a bid to establish their business in this megapolis or cement their position further in the corporate world.

For this, online presence is also very important as there is little chance that any company can make it big on the online marketplace without a portal that is comprehensive in nature and can attract their target market well.

Even if you don’t know how to learn java or some designing tools, marketing aspects are more important here for you to consider.

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Let us Check The Importance of Web Designing and Marketing for Small Businesses:

Design and Marketing for Best Results:

For companies looking to make a mark in this concern, need to be really on song. For this, the initial task for them is all about getting a web design that can be a catalyst in their success. Many companies don’t have designers and developers that can offer them an excellent way forward in this concern.

This is where the experience of a web design company houston can help. Here you can find the full web designing companies in USA list. But there are many other things that they need to excel in. One of them is marketing online that can make a difference for them.

So, what type of marketing works, and scalable small business ideas may look to do in this concern? Let me offer you 2 aspects here which can work wonders for a company in this digital age.

1. Visual Communication:

Communicating through tried and tested techniques like email and paid media is good but you need to think out of the box here to make a mark. Just like visual thinking about a company and how it can make a killing at the marketplace, companies need to offer different image and video-based tools for giving them more chance to excel in what they are doing.

If you want to make sure your target audience know what you are trying to communicate to them, you need to be on song here. Let me give you an example here so that you can understand easily.

If you trying to sell a product just on the basis of brand value, you may think twice as for a small business it can be a double-edged sword. They need to first think about making their product a brand and then proceed further. Using different platforms and apps like Hubspot and Instagram, they can start making progress towards educating their target market.

In this way, they can use their target market to learn about their product and share it on the various social media platforms/ apps and also market it through positive word of mouth.

2. Virality of an Image or Video:

This is another way of making the full use of social media platforms and apps. You can’t imagine the exposure your product can get if your 30 second video featuring the product will go viral. Most of u think about getting the virality is all about 10 million hits or something like that. This is a huge number.

For a relatively newer product, even 500,000 hits within a week on their video is a big thing. Similarly, an image shared by 50,000 Facebook users within a day or two can weave magic for a product.

Some of my readers may be aware of the fact that online top-rated videos which may be not excellent in nature but somehow went viral. Companies offering support to you can help you make such posts and content.

Conclusion:

If you think that you are not being able to use the best strategies marketing to your advantage, you can contact a digital branding agency for best results. If you need further guidance in this concern or want some more information, then you can use the comments section below and offer your valuable feedback too.

Author Bio:

Syed Hassan started his digital journey at an early age when he was adorably cute. Since those days, Hassan showed a keen interest in digital marketing. He used to figure out ways to market his father’s business in social media. Moreover, because of that, Hassan is now a successful digital marketer. Currently affiliated with a digital agency, Hassan has a thirst of knowledge.

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