High advancement in social media has permitted brands to go for easy marketing. There are numerous social media platforms but none is as popular as Instagram. With above 500 millions of active users every month, it has emerged to be platinum for potential customers.

Instagram being used for Branding –

This particular app is at present one of the most popularly used apps today. Instagram has changed the way people use to operate their smartphones daily. It has permitted posting various photos and videos thus enhancing the entire strategy of marketing. Do you know that Instagram can be used for businesses as well?

Yes, the engagement rate in Instagram will give a beat not only to other social media channels but other sources of traffic as well. Higher the rate of engagement, higher will be the sales margin. It is time to know about the secret associated with boosting the sales margin of your business through Instagram.

Also Read: Top 5 Most Used Instagram Filters To Increase Instagram Followers

How to Boost Sales of Your Business through Instagram?

Below are some hidden treasures that will help a lot in boosting sales of your business using Instagram:

• Posting exclusive images

Instagram is a highly unique photo-sharing platform that provides opportunities for brands to gain high visibility. Also, they may easily engage with their customers. Posting of highly creative and eye compelling images will help a lot in creatively boosting your sales.

The moment customers will land them on your profile, they will be able to recognize your brand at an instant. At the time of posting, you must ensure that the image matches the branding along with business strategy. Such posts will provide your viewers with an authentic brand feeling.

• Running retargeting campaigns

You may plan for organizing retargeting campaigns to enhance the overall effectiveness of Instagram advertisements. Consumers who had already expressed their interests in your brand may be recalled again. Including dynamic advertisements on Instagram will permit you to promote your brand to the right type of person.

You need to focus on a specific product at the time of retargeting for nudging customers in the right direction. To start with the campaign, it is good to go with downloading of Facebook Pixel where you can upload the entire product catalog. Their advertisements will be automatically triggered based on products viewed. The Facebook backend system will determine the most relevant content.

• Shaking your hands with influencers

Influencers are highly influential personalities that contribute to establishing an audience poll. If you are successful in becoming a devoted follower, then you may expect to get exclusive advice and best recommendation. Thus, promoting products and services along with boosting sales remains no more a big hassle.

Instagram as a highly visual platform will offer a perfect avenue for engaging your targeted audience, provided you get the best assistance from influencers. A good influencer marketing strategy will help you to get more traffic along with the high rate of engagement. It may finally bring a higher number of returns.

• Responding to comments

You must not take comments posted by users for granted. To boost your sales margin properly, you must respond to comments. It will help you to enhance your popularity thus getting known to all. Several people you know, easier it will become to make others know about your brand.

You must not take too long to respond to comments as it reflects a bad impression. The time must not be more than 24 hours. You may consider hiring a virtual assistant to take care of comments. Some assistants can be easily found at reasonable rates that are recognized for providing a great job.

• Using a branded scheme for color

If you want to boost your sales margin on Instagram, then it is high time to develop a visual style. It can be easily established by picking out standout colors that will help in representing your profile. You may emulate using logo colors and utilize combining of shades for posts.

Also, you may opt for checkerboard of a combination of colors for adding visual interest. Blue tones will work well for business to business pages and greens for eco-friendly profiles. Experimenting with various color combination will also work well to boost sales margin by using Instagram for business.

• Buying likes for Instagram

Buying of likes for Instagram will be another important step to boost sales. It will be a great idea to buy auto likes for Instagram from reliable suppliers at reasonable price rate. A post with a high number of likes will be preferred over others.

As a newbie, you need to go with an external pushing to enhance the grace of your post in a highly creative manner. Along with posting exclusive images and videos, you must take help of some expert steps to stand still in the crowd.

These are some exclusive steps that will help in boosting your sales margin on Instagram for your business.

Also Read: How to boost e-commerce website sales with Instagram feeds?

 

 

I have noticed that nowadays, there are several real estate marketing that are doing business online. This type of business once focused on cold calling potential clients and introduce their products in a traditional way of marketing, but is now moving to a strategy that relies on marketing through social media. Instagram is one of the places we can publish our brand. We can now generate leads, increase our sales, and get more referrals using Instagram.

As a realtor, you need to understand the huge impact of social media when it comes to building trust in your previous clients and your future clients as well. We know that social media is a major lead generator in this type of business, so we must know how to efficiently maximize our real estate brand online and through Instagram.

By modifying your content strategy and rearranging your current and future social media posts to something that’s more pleasing to your client’s eyes, I’m sure you can get greater results for your brand. We will give you 5 tips on how to level up your marketing strategy on your Instagram account.

Read More: Top 5 Most Used Instagram Filters To Increase Instagram Followers

Let’s see What are the Best Instagram Marketing Tips For Realtors:

1. Make sure your account is converted to a business profile:

The reason behind this is for you to get access to all necessary data such as demographics, insights, reaches, charts, and graphs, etc. This information is important to better understand your current client’s abstracts and to help you narrow your future strategies and marketing efforts better. Moreover, there are some influencers around the world with real estate and interior design pages for sale. Some realtors prefer to buy their Instagram account instead of starting from the bottom and gain followers from zero.

2. Build your Bio:

Simply think about something that gets your audience’s attention and to have them answer their ‘What’s in it for me’ questions. You can create a bio that says where you live, how to contact you, and what are your pastimes. Create a profile that is focusing on your audiences.

3. Always include great quality photos:

Instagram is all about the story. If it’s for business, it should be telling something on what’s happening on the business. If possible, use professional photography. However, you can use your phone as well provided that you are techy enough to use filters to make sure it would look stunning. Remember that to get compliments for your brand; you should be posting pictures that are not less than the best. Create beautiful photos and if you needed, you can use some tools to help you edit the capture to its best version.

4. Optimize your content using the right Real Estate Hashtags:

Using hashtags is not just about gaining more likes on your post. It brings more engagement to your content and it facilitates discovery of your brand in social media. This is a direction or a way for potential clients to discover your real estate brand through social media.

One of the excellent ways for the homeowners and buyers to find you when you’re using the right hashtags. On the other hand, it’s also one excellent way for you to find potential customers for your business.

Below are some examples of hashtags you can use to discover potential homeowners and attracts real estate buyers:

Generic hashtags for real estate:

#renovated #justlisted #reo #fixandfliphouses #forsale #homesale #newhome #househuntin #oldhousecharm #property #housing #mortgage #homesforsale #openhouse #homeinspection #homesweethome #foreclosure #homeevaluation #realestate #realtor #justlisted #broker #dreamhome #properties #homelisting

Hashtags for Real Estate Agents:

#businessbrokerage #commercialboardofrealtors #business #realtoroffice #homebuyer #realestateinvestment #realestatebroker #realestateagent #investmentsales #realestate #commercialrealestate  #realestatelife #listingagent #homebuyers #propertyforsale  #banking #invest

You can also customize your own hashtags using this pattern:

#[Real Estate Team Name]

#[Target Neighbourhood]

#[Brokerage Name]

#[Target City]homes #[Target City]property

In very business, an experiment is needed. You need to do experiment as to which hashtags works best for your real estate brand. Choose hashtags that is suitable for your brand and target audience’s location.

5. Include effective quotes about Real Estate in your content:

Using appropriate and relevant Real Estate quotes can also help you with your Social Media marketing. Knowing that it is somehow difficult to come up great quality content for this kind of business, but what we’re looking for is a simple idea that resounds with audiences and you can just focus on your main goal – buying or selling homes.

You can use funny real estate quotes (and turn it into an image) like: “Top 10 things to do when selling your home: #1: call me (I’ll handle the other 9)

You can also use Inspirational quotes, sayings, and quotes about being a Real Estate Agent. With proper admin or management of the account, you’ll be able to build trust to your audiences. It would look more attractive if you turn these quotes into images using social media graphics and designs.

The ascendancy of social media marketing has made a remarkable impact on the real estate market. This marketing strategy has changed the way real estate businesses reach out to their clients and has required the companies to be more interactive and more customized to their audience.

As a business owner, time is always a scarce resource. To administer your time and your money to social media marketing may be resilient but there are ways on how a real estate business can minimize this. You’ll see improving performances on your social media posts when you start optimizing your posts and strategies.

Author Bio:

Alec Ketabi – I’m a social media marketing writer with 5 years experience working with start-up and medium-size companies. I would like to share my experience and ideas with people who have passionate about sales and digital marketing.

 

Read More: How to Incorporate Facebook Messenger Marketing into Your Digital Marketing Strategy?

Instagram filters play a significant role when it comes to boosting engagement. Your photo with the filter can blow up Instagram, so try to select the perfect filter. When you choose the wrong filter with the image, it becomes a flop. Most of the influencers and mega-bloggers put a filter on top of another filter and brighten this image with yet another filter. If you have not good photography skills, you can also do the same. Using filters, you can make your ordinary photo from zero to hero. When you use them consistently, it will make your Instagram feed’ theme. In this article, we will talk about the top 5 most used Instagram filters for engaging a number of people and getting followers on Instagram.

1. Normal:

However, People love to use a lot of filter with their photos but the topmost used filter is ‘Normal’ which offers no effect for applying to the photo. In fact, it is not actually a filter but it is the most famous Instagram filter in the year 2017 (89.5 percent used). But it doesn’t essentially mean that people take the good shots and keep them natural while uploading on Instagram. Mostly they use editing apps and use pre-filters before uploading the photos to Instagram and they haven’t need to use Instagram native filters anymore and choose Normal filter (no editing).

Read More: 10 Ways to Promote Your Facebook Page in 2019

2. Clarendon:

Next up is Clarendon which adds the dark to the dark areas and adds light to the lighter areas of the photo. To sum in a nutshell, Clarendon gives your image a cool look by increasing saturation and contrast. It adds the cyan color in highlight areas and cools down the highlights and shadows.  The mid tones of this filter are warm which let skin on portrait pictures to look simple and natural. It is good for using with your selfies.

3. Juno:

Juno is a great movie to watch, it is good to filter too. It is simple to filter but manipulate the contrast and brightness of the image. It also deepens the red and yellow tones in your photo, making these tints stand out more than the blue tones. It is good to use for making your photo pop.

4. Ludwig:

Ludwig filter decreases the saturation and brightness for cyan, green, magenta, yellow and blue colors. On the other hand, it doesn’t reduce the luminance of red color and make it more saturated. It is a good filter to bring out the liveliness of the reds. It is good to use for architectural pictures, portrait pictures, and geometric shapes images. So, you can use it to engage more audience that ultimately helps you to get Instagram likes and followers.

5. Lark:

Lark is on number five which is used to keep your photo a cool feel and give it more brightness. Lark can be your friend because it makes your photos’ look washed out. It works as image enhancer makes the image brighter, increases exposure and decreases vibrancy which makes it cooler. It reduces the saturation of purple, red and magenta color tones while increases the saturation of the green and blue shades. It is the perfect filter to use with nature shots. People love to see nature photos more on Instagram. So you can use it, draw the attention of your potential followers and get followers (new) on Instagram.

Read More: Top 10 Tips to Generate Leads from Social Media in 2019